Scott Magdalein

[a mélange of links, riffs, and prose on current web and mobile trends] 

March 12, 2010

Watermark Community Church Uses GetSatisfaction

Watermark Community Church is considered an innovative church, which makes sense given their untraditional use of support forum software to give website visitors the ability to offer feedback. They have a GetSat tab (and popup) on every page in their website and even a church employee moderating the GetSat forums.

Why I Love This

Many leaders, especially those in the church, are terrified of the transparency that comes with openness on the web. In most cases, pastors won't blog because it naturally invites comments. For Watermark to take this step shows a lot of faith in their community and vulnerability as a staff. That kind of transparency, with the right leadership, can build truckloads of trust for the church as an organization and for the leadership as individuals.

Plus, they're thinking creatively to find a tool that fits their budget and accomplishes their goals. Great job, Watermark!

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